Egg Before Chicken

Now you know.

REI Contract

 

Select REI Projects

Member catalog full of savings.

Yoga videos

Yoga series for athletes (via COLOR/CURATOR).

On-location photos of a new clothing line.

Uncommon Path

You can find this Apres Ski scene in the 3rd issue of their magazine, Uncommon Path.
Photographer: Carina Skrobecki

REI – Uncommon Path Issue 3

REI Force of Nature Campaign ‘Zine

The REI Force of Nature Campaign ‘Zine was A 47-page collection of art & stories celebrating fearless women. It was part of a larger campaign awarded a Glass Lion at Cannes for “going beyond brand purpose to use branded communications to shift culture, create change and positively impact the world.”

The ‘Zine was filled with interpretations of what it means to be a “Force of Nature,”  meaning women who boldly claim their space in the outdoors. And together, turn this space into The Largest Level Playing Field on Earth.

Microsoft – Trifilm

Microsoft – Trifilm


 

On behalf of Trifilm, produced multiple videos for the Project AirSim team to showcase their groundbreaking work.

Dignity Memorial

 

Dignity Memorial – Frank + Candor

 

Frank + Candor is the agency of record for Dignity Memorial®/SCI, North America’s largest funeral service provider, with a network of more than 2,000 locations.

Through a complete rebranding process, we have repositioned Dignity Memorial as the industry leader in providing personalized memorial services.

Broadcast :30 – DM

Below is a Broadcast Mashup of different kinds of celebrations.

Paid social content

Broadcast commercials are supported by paid social content in this awareness campaign.

Digital :15s – DM

Samples of the series.

HMP text

Sometimes a local provider needs a boost. This Hawaiian funeral home was a lovely place to shoot. This broadcast commercial was supplemented by paid social video, digital display ads, and print.

HMP

Karcher Me Global Beatification Project

Kärcher Me Global Beatification Project

Kärcher, the world’s largest power washing company, needed brand awareness to get distribution in North American box stores, but didn’t want to have a big ad buy. So Publicis created a campaign to embrace their core values of giving back to the community.

Karcher Me Global Beatification Project

We developed a Facebook app that would allow people to select and vote for locations in their communities. We made a tricked-out van and hired a group of actors to be the “Clean Team,” who went out to clean these landmarks and engage bystanders.

Kärcher Detroit – Social Media Wrap

TMO

T-Mobile Broadcast & Print – Publicis West

T-Mobile Broadcast & Print – Publicis West

NYC Empire Digital Board – World Famous

Fonk explanation

 

Vern Fonk Commercials & Joe TV Bumps


For those not from Seattle, Vern Fonk is a car insurance company known for their wacky commercials. “Fonk to the Future” was one of the first commercials I produced. The only interview question was: “how fast can you find us a Delorean?”

We also made an amazing amount of station bumps for Joe TV with Stevenson Advertising. The one below makes me smile every time. You can see the entire collection on YouTube….

Vern Fonk – Hole in my Pants from Joe TV’s Vern Fonk Vision